Countless technical terms and dozens of software options often make measuring UX variables seem very complex at first. But with the right tools, it’s easier than ever to start measuring THE UX and collect valuable analytics data for your company. You can find out what you should pay attention to and which software is best …
“What gets measured, gets managed”, said The American management thinker Peter Drucker. Unfortunately, this wisdom has not yet been fully leaked into the groundwater of the UX world. But without clear results and numbers, you’ll have a hard time positioning the UX issue with your superiors and getting more budget. Do you want to slip …
When it comes to the word “design”, we often think of visual design first. But the texts that appear in a product are also a part of the design – and just as important. Not because these small texts should stand out, but because they should not do so at the moment. Whether a website …