Countless technical terms and dozens of software options often make measuring UX variables seem very complex at first. But with the right tools, it’s easier than ever to start measuring THE UX and collect valuable analytics data for your company. You can find out what you should pay attention to and which software is best …
The demand of the target groups has long since clearly confirmed it: An App – whether developed in iOS, Android, as a web app, native or hybrid – either enriches existing services, simplifies outdated processes, or often simply brings more fun to the target group! But beware: Companies quickly plunge into app development – and hardly …
How are key performance indicators set to measure performance reliably and intelligibly? You determine the correct metrics by knowing its purpose, goals, and results for the selected process, and by setting target targets. In this article, we will cover the following topics: Ready? Let’s go! Why should you measure UX KPI’s? Most companies have slowly …
“What gets measured, gets managed”, said The American management thinker Peter Drucker. Unfortunately, this wisdom has not yet been fully leaked into the groundwater of the UX world. But without clear results and numbers, you’ll have a hard time positioning the UX issue with your superiors and getting more budget. Do you want to slip …